H2 NEWS

H2 Appoints Key Sports Marketing Professional

23-Apr-2009

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H2 has appointed Matthew Hickey as group marketing manager and H2 Sports analyst. He will also contribute to some specialised H2 Gambling Capital reports. Matthew comes to H2 with ten years of experience as a marketing manager at SkillsActive, SPRITO and Turning Point. A former international swimmer, Matthew has spent seven out of the past eight years focusing on the promotion of sport or promoting organisations involved in sport.
 
He has been central to the branding and launch of a national sports organisation, implemented customer focus relationship management, implemented new products relevant to and specifically for unique segments of the market, and the implementation of PR, communication and overall marketing strategies. Matthew’s has worked with online developments, including e-campaigns, SEO and specific business tools.
 
Matthew Hickey commented, ‘I am excited to be joining H2 at such an important stage of the organisation’s development, in working alongside and supporting the existing team but also in raising the profile, the brand proposition and the product portfolio throughout the growth period. I am also looking forward to working with H2 Sport’s clients and playing a key role in developing the company’s product range.’
 
Simon Holliday commented, ‘We are pleased to welcome another proven professional to the H2 team. We are about to embark on a significant ramp up of the H2 Sport offer and Matthew will be central to this. In addition the broader H2 group has many new initiatives in development which Matthew will be involved in. H2 Gambling Capital will also benefit from understanding of all of the marketing issues that impact the gaming sector’.
 
Matthew Hickey many be contacted at matthew.hickey@h2leisure.com


 

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