H2 NEWS

H2 Presents at the World Sports Law Report’s Sports, Betting and Sponsorship Conference

28-Sep-2009

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H2’s David Henwood delivered the opening presentation at the World Sports Law Report’s Sports, Betting and Sponsorship conference in London on 25 September 2009. David kicked off the day with a presentation entitled Sport and Betting: the Financial Relationship.

In the presentation David explored the development of sports betting and the part interactive channels have played in this. He also considered the commercial betting sector’s increasing sponsorship of sport. David highlighted a number of key issues and trends and stressed that betting and sport are complementary good. He advocated a partnership between the two industries going forward rather than adopting an advertorial approach.

For further information regarding how H2 Sport can add value and develop understanding to both sides of the betting and sport equation please contact David at – david.henwood@h2leisure.com

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